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Kenya has one of East Africa’s most dynamic digital creator ecosystems, with influencers and content creators producing engaging, culture-driven content across platforms such as Instagram and YouTube. Influencers in Kenya play a growing role in shaping trends, brand trust, and purchasing decisions across local and regional audiences.

From lifestyle and fashion influencers to technology creators, educators, entertainers, and community-focused voices, content creators in Kenya collaborate with both local and international brands across ecommerce, fintech, travel, media, and consumer goods sectors.

Vicomma helps brands hire influencers in Kenya by connecting them directly with verified content creators making influencer discovery, collaboration, and hiring simple and transparent.


Explore Influencers & Content Creators in Kenya by Category

Vicomma features influencers and content creators in Kenya across 120+ categories, allowing brands to find creators that align precisely with their niche and campaign goals.

Popular creator categories in Kenya include:

  • Instagram Influencers

  • YouTube Creators & Video Influencers

  • Social Media Influencers

  • Fashion, Beauty & Lifestyle Creators

  • Fitness & Wellness Influencers

  • Tech, Business & Education Creators

  • Food, Travel & Hospitality Influencers

  • English and Swahili Content Creators

With advanced filters, brands can browse creators by category and platform making it easier to hire the right influencer for every campaign.


Why Brands Hire Influencers in Kenya

Brands across Africa and globally choose influencers in Kenya for their authenticity, creativity, and strong audience engagement.

Key reasons to hire influencers in Kenya include:

  • Access to highly engaged and mobile-first audiences

  • Strong storytelling and community-driven content

  • Competitive influencer marketing opportunities

  • Growing experience working with international brands

  • Cultural insight for East African and pan-African reach

Whether you’re working with micro-influencers or established creator profiles, Kenya offers scalable influencer solutions for brands of all sizes.


Influencer Marketing in Kenya with Vicomma

Vicomma is a creator marketplace built to simplify influencer marketing in Kenya. Instead of relying on agencies or manual outreach, brands can discover creators based on category relevance, content quality, and audience alignment.

On Vicomma, brands can:

  • Browse verified influencer and creator profiles

  • Review portfolios and previous brand collaborations

  • Compare creators across multiple categories

  • Connect directly with influencers for brand collaborations

This approach helps brands hire influencers in Kenya based on real alignment and measurable campaign value.


Why Choose Vicomma to Hire Influencers in Kenya?

Vicomma is designed for brands that want efficient and transparent influencer collaborations.

What sets Vicomma apart:

  • Free sign-up for brands and creators

  • No monthly subscriptions or upfront fees

  • Simple influencer discovery and shortlisting

  • Clear collaboration and payment workflow

  • Access to influencers and content creators across 120+ categories

From startups to global companies, Vicomma makes hiring influencers in Kenya straightforward and scalable.


Start Hiring Influencers in Kenya Today

For Brands & Businesses

Looking to hire influencers in Kenya for your next campaign?
Browse top Kenyan content creators, explore categories, and collaborate with confidence on Vicomma.

Hire Influencers in Kenya on Vicomma


For Creators

Are you an influencer or content creator based in Kenya?
Create your free profile on Vicomma and get discovered by brands actively hiring influencers in Kenya.

Join Vicomma as a Creator


FAQs

What types of social media influencers are available in Kenya?

Kenya has a wide variety of social media influencers across platforms and niches. Brands can find Instagram influencers, YouTube creators, and other social media influencers in categories such as fashion, beauty, fitness, technology, food, travel, education, entertainment, and lifestyle.

Vicomma also features micro-influencers and niche content creators in Kenya, allowing brands to choose influencers based on audience type, content style, and campaign goals.


Can international brands work with Kenyan influencers?

Yes. International brands can work with influencers in Kenya through Vicomma. Brands from anywhere in the world can discover, hire, and collaborate with influencers and content creators based in Kenya, depending on campaign requirements and creator availability.

Kenyan influencers regularly collaborate with global brands, making them a strong choice for both regional and international marketing campaigns.


Is Vicomma free to use?

Yes. Vicomma is free to join for both brands and creators, with no subscriptions or upfront costs.

Kenya Influencers

Kenya has a rapidly growing influencer community with creators excelling in entertainment, lifestyle, beauty, and comedy. These influencers are making their mark locally and globally through their unique content across various platforms.

Top 10 YouTubers in Kenya

Kenyan YouTubers are known for their creativity and unique storytelling. They lead in categories like comedy, lifestyle, and motivational content.

Rank YouTuber Name Channel Name Subscribers Primary Content
1 Mungai Eve Mungai Eve 1.3M+ Interviews and lifestyle
2 Churchill Show Churchill Show 1M+ Comedy and interviews
3 Wabosha Maxine Wabosha Maxine 600K+ Beauty and lifestyle
4 Shaffie Weru Shaffie Weru 500K+ Entertainment and celebrity
5 Catherine Kairu Kairu C 400K+ Fashion and beauty
6 Ruth K Ruth K 400K+ Lifestyle and travel
7 Thee Pendo Thee Pendo 200K+ Music and lifestyle
8 Kawira Mwendwa Kawira Mwendwa 180K+ Beauty and styling tips
9 Njoro Wa Uba Njoro Wa Uba 150K+ Comedy and skits
10 Milo & Chris Milo & Chris 150K+ Family-friendly content

Top 10 Instagram Influencers in Kenya

Kenya’s Instagram influencers excel in fashion, lifestyle, and beauty, collaborating with top local and international brands.

Rank Influencer Name Instagram Handle Followers Primary Content
1 Mungai Eve @mungai_eve 500K+ Lifestyle and celebrity
2 Sharon Mundia @this_is_ess 1M+ Fashion and beauty
3 Joy Kendi @joy_kendi 400K+ Fashion and lifestyle
4 Pierra Makena @pierramakenaofficial 300K+ Events and beauty
5 Anto Neosoul @antonneosoul 250K+ Music and lifestyle
6 Karen Nyamu @karen_nyamu_official 700K+ Politics and lifestyle
7 Martha Karua @marthakaruaofficial 100K+ Politics and activism
8 Janet Mbugua @janetmbugua 500K+ Parenting and wellness
9 Tracy Wanjiru @tracywanjiru_ 250K+ Fitness and wellness
10 Kaitlyn Akinyi @kaitlynakinyi_ 150K+ Beauty and lifestyle

Top 10 TikTok Influencers in Kenya

Kenyan TikTok creators showcase exceptional talent in dance, comedy, and storytelling. These influencers are entertaining audiences locally and globally.

Rank Influencer Name TikTok Handle Followers Primary Content
1 Elsa Majimbo @iamelsamajimbo 3M+ Comedy and lifestyle
2 Terence Creative @terence_creative 2.5M+ Comedy and family life
3 Kabi WaJesus @kabiwajesus 2.3M+ Family and motivational
4 Milele Kijakazi @milelekijakazi 1.8M+ Dance and comedy
5 Zelda Mtumwa @zelda_mtumwa 1.5M+ Dance and lip-sync
6 Brian Chira @brianchira_official 1.3M+ Comedy and skits
7 Grace Msalame @gracemalame_ 1M+ Beauty and family
8 Wabosha Maxine @wabosha_maxine 900K+ Beauty and lifestyle
9 Maggie Gitu @maggiegitu_ 800K+ Dance and fitness
10 Michele Lax @michele_lax 500K+ Music and fashion